Newsroom

(Hong Kong, 6 April, 2010) - Pico Far East Holdings Limited (“Pico” or “the Group”)(SEHK: 0752), a global Total Brand Activation Company, announces that the Group has been awarded a contract from Incheon Robot Land Company Limited for the development of the world’s first-of-its-kind robot theme park -- ‘Robot Land’.

Incheon Robot Land, when completed, will be the world’s first robot theme park with exhibition halls, robot experience halls, learning facilities and entertainment facilities. Pico is appointed as the sole creative director and project manager for the whole schematic design of Robot Land.  It is expected that the contract will be completed in the financial year of 2010 while the first phase construction has already commenced. The park is planned to open in 2013.

For details about the Robot Land, please visit www.robotland.or.kr