The engaging virtual experience helped HP Inc. Malaysia’s 2020 Launch and Partner Event – activated by Infinity-Pico – win Silver ‘Best Idea – Events’ award at Marketing Magazine’s MARKies Awards 2021 in Hong Kong.
In the project, Infinity-Pico team used technologies to keep the audience engaged, including a 3D avatar animation for the award presentation and an ‘AR Launch Gambit’.
The MARKies Awards recognise the most innovative, creative and effective campaigns and projects spanning Hong Kong’s entire marketing services industry.
For more information on the Awards, click here.