Four innovative activations by Infinity Marketing Team (IMT) for State Farm and HP scooped up wins in 13 categories at the highly respected 2024 REGGIE Awards.
IMT’s impressive sweep of wins:
Project: The Big Game Came to Us (Super Bowl LVII)
- Creativity & Innovation (Silver)
- Digital, Social or Mobile Marketing (Silver)
- Entertainment Marketing (Bronze)
- National Consumer Brand Activation Marketing (Bronze)
- Sports Marketing (Gold)
Project: State Farm Gamerhood Challenge 2023
- Age-Targeted Marketing (Bronze)
- Content Marketing (Gold)
- Gaming or Esports Marketing (Silver)
- Partnership Marketing (Silver)
Project: Good Neighbor Crew's Bobblehead You!
- Customer Engagement Marketing (CRM, Loyalty, Retention) (Gold)
- Local, Regional or Market Specific Marketing (Bronze)
- Promotion Marketing (Silver)
Project: HP REGEN at Coachella:
- XR – Extended Realty and Beyond (Gold)
Since 1983, the Association of National Advertisers’ REGGIE has been a premier industry award programme for the best brand marketing campaigns activated by brands and agencies.
Click here for more information on The Big Game Came to Us (Super Bowl LVII).
Click here for more information on State Farm Gamerhood Challenge.
Click here for more information on Good Neighbor Crew's Bobblehead You!
Click here for more information on HP REGEN at Coachella.
Click here to see all the 2024 REGGIE Awards winners.
