Sustainability is no longer an optional extra for brand activations – more and more clients consider it an essential requirement. Find out how the Group balances green characteristics with cost, and vision of a sustainable transformation of supply and value chains.
Pico’s efforts ultimately assisted customers in creating an Integrated Brand Experience. So, we decided that we should rebrand refresh the brand and reposition Pico as a brand activation agency, to focus on everything that delivers an Integrated Brand Experience.
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