Vpon Big Data Group, one of Asia’s leading big data ad tech companies, just released its ‘2017 H1 APAC Mobile Advertising Statistics and Trends Report’. Analysing the mobile behaviour of tourists from Hong Kong and Greater China travelling to Thailand, the report delivers insights about how travellers use their mobiles when they are overseas and reveals the latest trend of mobile ad market across Asia Pacific, providing observations for marketers that would enable them to plan focused mobile marketing strategies and enhance the effectiveness of existing campaigns.
Read the full report here.
